Privacy Policy
Last updated: May 2026
Welcome to nxtnow.live (“NxtNow”, “we”, “our”, or “us”), operated by Second Street Labs and Raccoon LLC, 7901 4th St N #24952, St. Petersburg, FL 33702, United States.
This Privacy Policy explains how we collect, use, process, and protect information when you use the platform, website, applications, and related services.
By using the platform, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following information:
Account Information
- email address
- authentication details
- magic-link login activity
- venue verification information
Usage Information
- pages visited
- interactions
- clicks
- session activity
- device type
- browser information
- referral data
Location Information
- geolocation data
- approximate or precise location
- location-based activity signals
User Content
- venue information
- event details
- reservations
- menu items
- uploaded images
- descriptions
- promotions
- jobs
- messages submitted through the platform
Technical Information
- IP address
- cookies
- analytics identifiers
- device identifiers
- operating system information
2. How We Use Information
We use information to:
- operate the platform
- authenticate users
- enable venue and event functionality
- provide location-based experiences
- improve platform performance
- analyze usage patterns
- generate pulse/activity indicators
- prevent abuse and fraud
- moderate content
- communicate with users
- improve user experience
- maintain platform security
3. Geolocation & Presence Features
Certain platform features rely on geolocation and physical presence signals.
Location information may be used to:
- display nearby venues and events
- determine proximity-based interactions
- support pulse/activity systems
- enable “I Am Here” functionality
- improve discovery experiences
You may disable location access through your device settings at any time.
Disabling location services may limit platform functionality.
4. Fictional & Demonstration Content
The platform may contain fictional, simulated, or demonstration content used to showcase platform functionality and user experience.
Interactions with fictional content may still generate:
- analytics events
- onboarding flows
- interaction signals
- platform activity data
This information may be used to improve platform functionality and user experience.
5. Cookies & Tracking Technologies
We use cookies and similar technologies to:
- remember preferences
- analyze traffic
- improve functionality
- measure platform performance
- understand user behavior
These technologies may include:
- essential cookies
- analytics cookies
- session cookies
- third-party tracking technologies
You may manage cookie preferences through the platform’s cookie settings.
6. Analytics
We may use analytics and measurement providers including:
- Google Analytics
- Google Tag Manager
- other analytics or performance providers
These services may collect information about:
- device usage
- interactions
- browsing behavior
- approximate location
- technical identifiers
These providers may use cookies, device identifiers, and similar technologies to collect usage and performance information.
Analytics providers may process information according to their own privacy policies.
7. Sharing of Information
We do not sell personal information.
We may share information:
- with service providers
- with analytics providers
- with infrastructure providers
- when legally required
- to protect platform security
- to investigate abuse or fraud
- during business transfers or restructuring
8. User Content & Public Visibility
Certain content submitted to the platform may be publicly visible, including:
- venue information
- event details
- public descriptions
- promotions
- menus
- activity indicators
You are responsible for the information you choose to publish publicly.
9. Data Retention
We retain information for as long as reasonably necessary to:
- operate the platform
- comply with legal obligations
- resolve disputes
- enforce agreements
- improve services
We may delete, anonymize, or aggregate information at our discretion.
10. Security
We use reasonable technical and organizational measures to protect information.
However, no system, platform, or transmission method can be guaranteed to be completely secure.
Use of the platform is at your own risk.
11. Third-Party Services
The platform may link to or integrate with third-party services including:
- Google Maps
- Google Places
- social media platforms
- authentication services
- analytics services
We are not responsible for the privacy practices of third-party services.
12. International Users
The platform is operated from the United States.
By using the platform, you understand that information may be processed and stored in the United States or other jurisdictions.
13. Your Rights
Depending on your jurisdiction, you may have rights regarding:
- access to your information
- correction of information
- deletion requests
- restriction of processing
- withdrawal of consent
Requests may be submitted through the platform’s contact functionality.
14. Children
The platform is not intended for individuals under 18 years of age.
We do not knowingly collect information from minors.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Continued use of the platform after updates become effective constitutes acceptance of the updated policy.